As the creators of some of the world’s finest fishing lures, we pride ourselves on our innovative designs and unwavering commitment to quality. Our journey began with engineer Fred Bailey, who crafted the successful "Bill Hall Old Blue" lure at the request of renowned fisherman Bill Hall. This success led to the birth of Broadbill Custom Lures. Our signature offerings, including the Translucent Squid and Spotted Amber Squid, have earned us a reputation for producing lures that consistently attract big catches. Each lure is handmade and meticulously finished, ensuring top-notch performance. Join countless anglers who trust Broadbill lures for their fishing adventures, and experience the thrill of landing your next big fish!
Cash accepted
Credit card accepted
EFTPOS
Free parking
Street parking
Monday
24 Hours
Tuesday
24 Hours
Wednesday
24 Hours
Thursday
24 Hours
Friday
24 Hours
Saturday
24 Hours
Sunday
24 Hours
Karioitahi, Auckland
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